Posts Tagged: donor relations

Should charities have lists of banned words?

“We prefer not to use the word celebrity”, a fundraiser for a major NGO told me some time ago. I’d used the phrase “celebrity supporters” in a magazine I was editing for the charity. The charity made much use of high-profile celebrities. She wanted it changed.

What can we use instead? Something like, “our friends and supporters from the worlds of music, fashion, sport and media”, was her suggestion. Read more on Should charities have lists of banned words?…